AI GLOSSARY
AI Workshop
The fastest way to build a shared understanding of AI within a company and identify the right use cases. Why AI workshops are almost always the best way to get started for small and medium-sized businesses.
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Workshop and
Formats
From Kick-off to Prototype Sprint
Days
Typical workshop duration
Use Cases
Typical Output per Workshop
Weeks
until the first pilot after that
Why an AI Workshop Makes All the Difference
AI is a topic that can quickly devolve into disjointed discussions without a shared understanding. A structured workshop provides clarity, prioritizes use cases, and lays the groundwork for investment decisions—in just a few days instead of months.
Shared Understanding
After the workshop, all participants share the same understanding of the opportunities, risks, and costs associated with AI.
Prioritized Use Cases
Specific use cases with business impact and feasibility—rather than general “We should do AI” discussions.
Quick Decisions
Workshop results provide the basis for investment decisions and the next steps.
Team Engagement
Specialized departments are involved early on—acceptance and ideas come directly from the business.
Reality Check
Expectations for AI Are Coming Back Down to Earth: What’s Feasible Today, and What’s Just Hype?
Kickstart Effect
After the workshop, everyone knows what happens next—including responsibilities and deadlines.
What is an AI workshop?
An AI workshop is a structured working session (typically 1–2 days) in which a company team collaborates with AI experts to identify opportunities, use cases, and next steps for AI implementation.
Unlike a simple presentation, an AI workshop is interactive and results-oriented: By the end, participants will have identified prioritized use cases, developed a rough business case, and established a concrete roadmap for the coming weeks.
Typical formats range from half-day kick-offs (understanding AI, gathering use cases) to one-day use-case workshops (prioritization, business case) to multi-day prototype sprints in which an initial pilot is built directly.
For small and medium-sized businesses, the AI workshop thus serves as an investment safeguard: Instead of jumping in blindly, the path forward is clarified collaboratively—resulting in a significantly higher success rate in subsequent projects.
Typical AI Workshop Formats
Not every workshop is the same. Depending on your company’s level of maturity and the desired outcome, different formats are available:
AI Kickoff (½ Day)
Use Case Workshop (1 day)
Department-Specific Deep Dive (1–2 days)
AI Strategy Workshop (2 days)
Prompt Engineering Workshop
Prototype Sprint (3–5 days)
Governance Workshop
AI Awareness Workshop
Best Practices for Successful AI Workshops
Six principles that will really kickstart your workshop:
- Small group: 8–12 people is ideal. Larger groups require multiple breakout sessions.
- Leadership involvement: Without leadership support, workshop results remain on paper.
- Incorporate a domain expert’s perspective: AI delivers value where business units face real pain points.
- Realistic examples: Industry case studies from small and medium-sized businesses—not just hyperscaler success stories.
- Get specific: After the workshop, action items with assigned responsibilities and deadlines must be in place.
- Maintain momentum: The first pilot should be launched within 2–4 weeks.
Format 1
Kick-off (½ day)
Understanding, inspiration, initial ideas. Ideal for leadership teams that need to decide whether and how to get started.
For leadership
Format 2
Use Case Workshop (1 day)
Collect, prioritize, and evaluate ideas in a structured manner. Result: concrete candidates with an initial business case.
Standard
Format 3
Prototype Sprint (3–5 days)
From use case to the first working prototype. Business and IT work together, live and with real data.
For Implementers
Common Mistakes in AI Workshops
In many companies, AI workshops fail to deliver results—usually because of these mistakes:
- Only IT staff in the room: Without subject matter experts and business leadership, ideas end up in silos.
- Too much foundational content: Five hours of lectures, one hour of ideation—the wrong balance.
- No prioritization: In the end, there are 50 ideas, but no one knows which one to tackle first—so the ideas gather dust.
- No follow-up: Without documented results and clear deadlines, the momentum fizzles out.
- Wrong timing: Without leadership support or a budget outlook, there’s no pressure to implement.
Workshop vs. Consulting vs. Training
Three formats that complement each other—each with a different purpose:
- AI Workshop: Collaboratively developing results—intensive, short, effective.
- AI Consulting: Ongoing support over weeks and months—from concept to operation.
- AI Training: Focus on building knowledge—for teams that want to use AI productively on their own.
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Frequently Asked Questions About AI Workshops
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When is the best time to hold an AI workshop?
Whenever a decision needs to be made—"Should we get started with AI?", "Which use case should we tackle first?", "How do we ensure compliance?"—a workshop provides clarity faster than endless series of meetings.
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Who should attend the AI workshop?
At a minimum: senior management, IT leadership, department heads, and data protection. For specific formats, HR, the works council, or compliance may also be included. Small groups (8–12 people) are ideal.
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How long does an AI workshop last?
From a half-day kick-off to a prototype sprint lasting several days. The classic use-case workshop lasts a full day. For the AI strategy, we typically schedule two days.
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What is the specific outcome of a workshop?
Prioritized use cases with an initial business case, a clear implementation roadmap for the coming weeks, a shared understanding of AI within the team, and documented decisions.
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Can we hold the workshop remotely?
Yes, many formats work very well remotely (Teams + Miro/Mural). For strategy and prototype sprints, however, we recommend in-person meetings—the dynamic is simply better.
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How much does an AI workshop cost?
From approximately €3,000 (half-day kick-off) to €15,000+ (multi-day prototype sprint). The benefits are usually many times greater: clear prioritization, faster decisions, and fewer missteps.
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What happens after the workshop?
We guide you through the implementation process—from prioritization to the first pilot. Many clients launch their first concrete project within 2–4 weeks of the workshop.
AI Workshop with prodot: Clarity in 1–2 Days
In a free initial consultation, we’ll determine which workshop format best suits your current needs—and how quickly we can get started.
As an AI partner for small and medium-sized businesses, we combine inspiration, ideation, and prioritization in a structured format. The result isn’t a white paper—it’s a clear next step.
What We Offer
- AI workshops for businesses —from kick-off to strategy workshops.
- AI consulting for SMEs —support from the workshop through to implementation.
- AI training —tailored for leadership, subject matter experts, and development.
- AI Strategy Guide —the foundation for your workshop, available as a free download.