Lisa Lokotsch

Lisa Lokotsch is a Marketing Manager at prodot GmbH, where she has been shaping the brand and communications strategy of the IT company since 2020. Her responsibilities range from marketing strategy and campaign management to social media and website management, as well as photo and video production. She sees her academic background in philosophy and French language and culture as an advantage: analytical thinking, linguistic sensitivity, and a tendency to fundamentally question processes characterize her work style. In 2019, she earned a certification in online and social media marketing, demonstrating her passion for the field – since then, she has combined strategic marketing with a growing understanding of technology.

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Digital Solutions for Tracking Construction Equipment: Transparency on the Construction Site That Pays Off

Where is the excavator? On which construction site is the telescopic handler? When was the vibratory plate last serviced? Who doesn't know these questions? In many construction companies, searching for equipment costs valuable time and money every...

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